Cadbury Trebor Bassett is putting £1.6m behind a new TV ad campaign for Crunchie. On air from August 2 for three weeks and targeted at 16 to 24 year old males, it uses stand up comedian Marcus Brigstocke. This is the first new ad for five years and the first to feature non animated characters. From August 14 an on pack offer of a free HMV music CD will run on 10 million Crunchie bars. {{P&P }}