Blakemore Wholesale has launched an initiative to fund EPoS systems for Lifestyle Express retailers to improve their sales and profitability.

The system, supplied by Micros Retail, could increase turnover by 1-5% by flagging up when a promotion has finished so the retailer knows to put the price back up again.

The system shows the retailer’s cost price and the product’s rsp, making it easier to judge margins,said Blakemore sales director Tony Bromwich.

Blakemore is funding the system through a rebate linked to non-tobacco spend.