Foster’s is pumping £1m into its wine brands in a bid to get a bigger share of the premium market.
The brewer’s Beringer Blass portfolio will benefit from the investment that is funding a relaunch and a press marketing campaign next year.
It follows a similar £1m spend behind Foster’s Wolf Blass label last year.
The brewer’s Beringer Blass portfolio will benefit from the investment that is funding a relaunch and a press marketing campaign next year.
It follows a similar £1m spend behind Foster’s Wolf Blass label last year.
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