By Lisa Riley2008-01-21T00:00:00+00:00
Premier Foods has unveiled its Christmas line-up with a move to boost festive sales within its ambient portfolio. The manufacturing giant has launched a number of new seasonal lines under its Mr Kipling brand, including iced-top mince pies and mince pies with custard.
Struggling Premier Foods has pulled its range of Loyd Grossman pizzas from Sainsbury’s after failing to secure strong enough off-promotion sales. Premier said the decision to withdraw the products which were delisted in June, according…
Premier Foods is revamping number-one instant soup Batchelors and adding a veg-packed sub-range as part of a complete brand overhaul designed to reverse falling sales. The news of the revamp comes just weeks after Heinz exclusively told...
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