All Ultra-processed foods (UPF) articles
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Category ReportValue versus health in canned
Canned’s role as a long-lasting, value-for-money addition to consumer cupboards is as important as it ever was
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Category ReportWhat’s stirring in yoghurts & potted desserts? Trends report 2026
Shoppers hoping to pick up a pot of natural or Greek yoghurt in February might have been disappointed as a viral craze drove out-of-stocks
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Category ReportHow fruit yoghurts became ‘junk food’
Fruit-flavoured yoghurts are set to be classified as ‘junk food’ under government plans to roll out a new nutrient profiling model.
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InterviewsHow refusing to be beige made Jason’s Sourdough the UK’s third-biggest bread brand
In six years, Jason Geary has built the UK’s third-biggest bread brand, thanks to a focus on quality and going beyond ‘beige’
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Comment & OpinionThe trust economy: why ‘prove it’ is the new ‘believe us’
The brands that will win shelf space are those willing to show their working, says Pauline Cox, director of functional nutrition at Hunter & Gather
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NewsGosh launches Super Plants Sausages with ‘all natural’ ingredients
The sausages are available in two flavours: Parsnip, Leek & Pea with Linseed and Mushroom, Wild Garlic & Chia Seed
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Comment & OpinionWhat the ASA vs Zoe row tells us about the blurred lines of health claims
Ingredients like inulin are not problematic because they exist, but because they are frequently used to disguise the underlying quality of a product, says Amir Mousavi, founder of consultancy Good Food Studio
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Comment & OpinionThe bacon cancer scare is built on a number nobody is explaining
The sales decline may be real, but the scientific story behind it is not, says Mike Coppen-Gardner of WeAreSPQR
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NewsM&S’s Only 9 Ingredients rolls attract ultra-processed warning
The rolls have been flagged as ultra-processed by The Food App, which aims to make it ‘easy to avoid ultra-processed foods’ by scanning barcodes in store.
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Analysis & FeaturesBritain’s Biggest Brands 2026: how healthy are the UK’s biggest brands?
Brits are turning away from UPFs and HFSS goods. But with definitions blurred, and indulgence still desired, it’s a mixed picture for food and drink
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Analysis & FeaturesIs the ASA right to ban Zoe’s ‘real food’ supplement ad?
Following an independent review, the ASA upheld its decision to ban a social media ad in which Zoe claimed its product is “just real food”
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News‘Common sense’ needed on nitrite issue, food manufacturers say
Despite an increase in sales of nitrite-free options, industry experts have said that the science on nitrites in processed meat products remains ’inconclusive’
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NewsWindmill Organics adds non-HFSS protein puffs and kombucha
‘Protein and functional drinks remain two of the most dynamic areas in grocery,’ said Windmill Organics
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News‘Just real food’ ad ban decision ‘disgraceful misuse of regulatory power’ claims Zoe
The ASA has stood firm in its decision, which Zoe co-founder Professor Tim Spector called ‘patronising’ and ‘absurd’
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NewsCrisis talks on nutrient profiling model revamp slated for Wednesday
FDF leader Karen Betts said the planned switch to the 2018 model would lead to huge swathes of products effectively being banned from advertising and in-store promotions
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NewsBorough Broth adds non-UPF frozen bone broth cubes
The innovations are billed as a healthier alternative to stock cubes
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Comment & Opinion‘Good intentions’ are not enough, food needs a fundamental reset
Professor Susan Jebb argues we have reached the ‘tipping point’ that signals doom for any company no longer prepared to get on board the health train
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NewsComplete food industry ‘reset’ needed to tackle obesity crisis, says FSA chair
Professor Susan Jebb said she believed a ‘tipping point’ had been reached that meant companies would have to change direction if they were to survive
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NewsPlant-based food is bouncing back, says Tesco
The retailer said demand for veg-led foods rich in protein and fibre had delivered a boost to plant-based options
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Comment & OpinionWe must stop treating trade and public health as separate agendas
Approaches that link trade, sustainability, and health can create better outcomes, says economist Sahana Suraj