Taylors of Harrogate has turned the spotlight on its Yorkshire Tea brand in the latest burst of TV advertising for the range.

Due to hit the small screen from 21 October, the ad focuses on the brand's newly-launched marmalade cake and three new biscuit varieties.

It is set in a cosy cottage and shows all the new products brought out on a tray with a pot of Yorkshire Tea.

"As well as highlighting that we are not just about tea, the message we are hoping to get across via the TV ad is how our cakes and biscuits make the perfect accompaniment to our tea," said sales and marketing manager Alistair McIntosh.

The push forms part of a £2m spend for the brand this year. An on-pack Try Me Free promotion is currently running on the new bakery products, allowing consumers to get a refund if they are not happy.