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Mars Consumer Drinks is continuing to make inroads into milkshakes with new super-thick shakes that capitalise on two leading brands.
The Twix Super Thick Shake is a rich caramel shake served with a bag of baby Twix Mini Stix. The...
Mars UK has stepped up its promotional activity in the build-up to Hallowe'en to take first place in the top five branded activity chart last weekend with a 25% share of space.
Its snack size and mini packs were on offer in all five...
Mars goes mini
Mars is introducing smaller versions of its Mars, Snickers, Galaxy, Bounty, Milky Way, Ripple and Mars Delight bars. The range, called A Little Bit Of, comes in packs of 10.
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