Costcutter is helping retailers drive sales throughout summer with a giveaway campaign including tickets for festivals and sporting events

Costcutter is launching its largest-ever campaign to help retailers increase sales throughout the summer.

Shoppers will have the chance to win 68,000 prizes as part of the convenience store chain’s 12-week Set Summer Free campaign, which is running to the middle of September.

costcutter summer promo

Tickets for festivals and sporting events, barbecues, FitBits and a luxury Caribbean holiday worth up to £10,000 are among the thousand of prizes up for grabs.

Retailers will be rewarded with gifts including cash incentives for taking part, said Costcutter.

Costcutter head of promotional marketing Michael Hooley said: “The Set Summer Free campaign is part of our ongoing activity to help our retailers drive sales. Summer is a key trading period and with less sporting events taking place this year, we want to help our retailers drive footfall and increase their sales opportunities.

“Consumer leaflets are a key driver of footfall into store and with so many prizes on offer we’re giving shoppers even more reasons to go to their local Costcutter, Mace or Simply Fresh store to see if they’re a winner.”