Costcutter has launched consumer websites for its new fascias myCostcutter and Rhythm & Booze.

Both sites include offers, recipes and store locators. The Rhythm & Booze site also has wine and beer guides and a ‘Buyer’s Choice’ page.

The launches are part of Costcutter’s digital strategy, which it has been rolling out since August. It is due to be completed within weeks, with the relaunch of the Costcutter website and a Costcutter phone app.