He joins Nestlé Rowntree from Burton’s Biscuits, where he was sales director. He takes up his new role in January 2006.
Huffer had been sales director at Burton’s Biscuits for two years. He was previously with McVitie’s for three years, where he was multiple grocer controller after filling several national account roles. He has also held sales posts with Carlsberg-Tetley and RHM.
He replaces Damien Timmins, who is moving to work for Nestlé in Australia.
Timmins, who was promoted to the role of head of convenience channel in July from head of customer marketing, has been with Nestlé since May last year. He joined the group from Coca-Cola, where he worked for 16 years in its Australia, North Asia and South Asia divisions.
Kevin Jones, commercial director for Nestlé Rowntree, said of Huffer’s appointment: “Matthew is a great addition to the team. He has a proven track record of business performance and improvement and I look forward to working alongside him to fulfil our ambitions for the convenience channel.”
This is the second senior management appointment that the group has announced in weeks. Earlier this month it revealed that MD Chris White had left the company and been replaced by Paul Grimwood.
Food from Britain has promoted Jane Wakeling to head of client development and appointed Kirsty Grieve as regional food and drink manager.
Martin Miller’s Gin has appointed Craig Harper as regional brand manager for Scotland and Ireland. Harper joins Martin Miller’s Gin after a decade in the style bar industry.
The East of England Co-operative Society, created last month after a merger of the Ipswich & Norwich and Colchester & East Essex societies, has appointed John Holmes as its first president. He was previously vice president of the Ipswich and Norwich Society.
Wine importer Liberty Wines has appointed Pippa Askham as marketing manager. Askham has worked in the wine industry for seven years, most recently with Negociants UK.
fFB names duo
Gin role for harper