own label 2015, snacks, aldi toffee popcorn


Aldi Toffee Popcorn


Before trial, eight out of 10 consumers were keen to buy this product, and that rose to 87% after testing, with a warm response for the popcorn’s generous toffee coating, crunchy texture and fresh taste. Our expert judges liked the “natural” flavour - not overly sweet. At 85p for 200g, this was considered excellent value for money.

Silver winner:

Aldi Clancy’s Pistachio Nuts