Premier Foods is greeting summer with a new Mr Kipling range based on classic ice cream flavours. Neapolitan Bakewells, Raspberry Ripple Slices and Tutti Frutti Pies (rsp: £1.39) are rolling out now under the brand's seasonal...
Mars goes mini
Mars is introducing smaller versions of its Mars, Snickers, Galaxy, Bounty, Milky Way, Ripple and Mars Delight bars. The range, called A Little Bit Of, comes in packs of 10.
Masterfoods has unveiled the next phase of a £16m marketing spend for its ever-expanding Galaxy brand to reveal a new look and TV advertising executions. From the end of this month, all Galaxy confectionery lines – including Minstrels,...
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