How about this for a promotional mechanic? Hot dog maker Schneiders developed a machine to shoot free hot dogs into the crowd at Toronto's SkyDome during baseball matches. While the prototype worked well, the real thing went to pieces, so to speak, spraying bits of sausage across the fans. No one in marketing is ever going to let practical concerns get in the way of a neat visual, but let's face it, the original idea was not that hot. {{COUNTERPOINT }}