Key Lekkerland has won the contract to supply Blockbuster entertainment stores with a range of impulse lines.
The company beat opposition, including Palmer & Harvey McLane, to service Blockbuster’s 720 UK stores from September 6.
The contract will be led out of AC Ward in Essex.
The video, DVD and games chain offers a selection of confectionery, snacks and soft drinks as part of its Great Night In positioning.
Selected stores also offer beers and wines.
Among the brands on sale are Häagen-Dazs, Ben & Jerry’s, Mars bars and Coca-Cola.