Joanna Blythman
Joanna Blythman is a food journalist and author of Swallow This.
Comment and OpinionAs trust in digital systems plummets, cash is back
In 2022 cash use grew for the first time in a decade, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionFinally, France moves to ban ‘meaty’ names in plant-based
In three months’ time, France will follow South Africa and Italy in banning the use of ‘meaty’ terminology to describe plant-based products, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionUK farmers should follow their European peers and protest
Thousands of miles apart, angry farmers feel trapped in a system that crushes them, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionSupermarket veg is over-packaged and over-travelled. No wonder Brits turn away
Only 33% of adults get their 5 a day – and I suspect fruit is disproportionately represented, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionGenetically modified foods must come with a warning
The FSA’s approach rides roughshod over what consumers want, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionTony Blair’s call to tax junk food is more food illiteracy
Blair’s paternalistic solution to Britain’s bulging waistband is typical of prosperous liberals, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionSharon White’s tenure proves the need for food retail experience
I am no admirer of supermarkets, but many of the people who run them are notably competent because they are steeped in the grocery trade, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionRail strikes should inspire us to protect jobs in supermarkets too
Replacing people with machines lets retailers reduce their wage bill and harvest data on customers’ shopping behaviour, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionCell meat is a hard sell. I hope Brits reject it
While Brits might initially embrace fleeting food fashions, at the end of the day our food instincts are sound, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionForcing green targets on farmers could devastate our food system
Any policy that destabilises our food production infrastructure imperils our food security, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionDefra’s decision to abandon a UK horticulture strategy is a serious error
Defra must make it a priority to raise our country’s self-sufficiency in fruit & vegetables, says Joanna Blythman, food journalist and author of Swallow This
Comment and Opinion‘Eco-modernists’ fail to appreciate the societal importance of livestock
The Dublin Declaration reminds us human civilisation has been built on livestock for more than 5,000 years, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionWe must take a stand against the sordid farmed salmon industry
Proposals to site salmon tanks on land are a step too far, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionFruit & veg shortages are the fault of reckless supermarket buying habits
Local grocery stores are loyal to their suppliers – and their shelves remain stocked with abundance, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionLow traffic neighbourhoods are a death knell for independent stores and cafés
Councils forcing these schemes on residents are ignoring the concerns of traders, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionSouthern Co-op’s face recognition tech is an Orwellian step too far
Retailers should learn the lesson that more unmanned tills lead to more shoplifting, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionArtificial flavourings are linked to obesity. They have no place in ‘artisan’ brands
A new study suggests added flavourings are potential contributors to the obesity epidemic, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionA cash-free society only benefits well-off shoppers and faceless financial companies
Independent merchants who want to support their local communities lose out in the switch to card-only payments, says Joanna Blythman, food journalist and author of Swallow This
Comment and OpinionAnimal Rebellion’s anti-dairy tantrums won’t be as effective as a reasoned argument
Making your voice heard is a civil right, but protests won’t stop people drinking milk, says Joanna Blythman
Comment and OpinionSupermarkets are making a mockery of sourdough bread
The government has a perfect opportunity to tighten the definition of sourdough, says Joanna Blythman, food journalist and author of Swallow This