Sarah Taylor is the new managing director of Brita UK.

Taylor, who takes on the role with immediate effect replacing Clive Seabrook, was previously director of marketing at the company.

She has also worked for Beiersdorf and Avon.

“It is an exciting time to be taking on the role,” she said. “We have a great team and solid foundations in place, and I look forward to taking the UK business to new heights.”