Brewer Hall & Woodhouse is now rolling out new packaging for its range of Badger ales featuring a host of animals alongside the eponymous badger.

The brand, which has been revamped in a bid to encourage shoppers to pick up beers from the wider line-up, now sports a new Badger logo, while an eagle fronts its Golden Glory ­variant, a stag appears on England's Own and a horse on Golden Champion.

"They hark back to Badger's Dorset origins," said Paul Taylor, creative director of BrandOpus, which designed the packs.