Dr Oetker claims an instant cash win promotion rolling out now across its homebaking decorations range is a category first. The on-pack promotion, which will be supported by a TV campaign, features prizes including 7,500 £10 notes hidden in the products as well as 312,500 50p and 20,000 £1 money-off coupons. The company said Easter was second only to Christmas as the most popular time for baking.