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Retailers are worrying about the wrong consumer law risk
By Iona Silverman2026-11-10T17:14:00
While retailers brace for fake reviews and dark patterns rules, the CMA’s real enforcement focus is something far more routine – how prices are shown, says Iona Silverman, IP and media partner at Freeths
Consumer law is moving quickly, giving retailers plenty of new risks to worry about. Fake reviews, subscriptions, online choice architecture and the rest of the Digital Markets, Competition and Consumers Act have rightly kept legal teams busy.
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