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Why millennial men are the next big health & beauty consumers
By Pauline McGowan2025-07-09T10:15:00
According to our new research the audience most likely to increase their spending in health & beauty is millennial men, says Pauline McGowan, head of strategy, The Nursery Research & Planning
We know there is an age divide when it comes to health and beauty spending, but our new research – This is Us: Generations 2025 – exposes just how large this gap is.
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