Asda store manager Kevin Prince won our Top Store award this time last year after his Small Heath store in Birmingham impressed our mystery shopper with a clean shop and impressive levels of customer service. Prince left the store in March 2006 to be general manager of a store in nearby Tamworth with Paul Dennis taking over the reins. According to people manager Charlotte Whitelock, the year was successful for Asda Small Heath in building on the achievements of Prince.

"We have had a great year and sales are up," she said. "We have improved our availability and in August we had a one-hour digital photo counter added to the store, which has generated a good response from our customers."