Stuart Wilson has replaced Jaspal Chada as marketing boss at Burton's Foods.

Wilson will take up the role of chief marketing officer in September and joins from Premier Foods where he was director of grocery, responsible for the sweet business unit. Prior to that he was vice president for EU biscuits at Kraft Foods.

"I'm looking forward to implementing a step-change marketing strategy, which puts consumers at its heart to drive sales and market share," he said.

Chada joined Premier Foods earlier this month as international director for grocery.