Nisa member Redorange has unveiled a new fascia scheme to see the birth of a brand new symbol group within the UK.

Redorange’s MD Chris Futter unveiled the first ‘Shopper’ fascia at his store in Norwich earlier this month and which will act as a pilot store for the programme.

The store has been rebadged as the ‘Norwich Shopper’ with a red and orange colour scheme and product photography featured on the window vinyls.

For more details see this week’s issue of The Grocer.