All Crisps, nuts and snacks articles – Page 88
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Grocer 33: Asda brings in cheapest shop by 45p
Asda secured victory again this week, undercutting nearest rival Morrisons by 45p. It made three reductions: the Hula Hoops by 2p, Marmite 9p and Seeds of Change sauce 1p.
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Mackie's diversifies into premium crisps
Ice-cream brand Mackie's of Scotland has ventured out of frozen to launch a range of premium crisps. Mackie's will produce the crisps in partnership with potato grower Taypack and they will be officially launched at the Royal Highland Show...
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Third Party: Wider implications of the Pringles VAT ruling
Judges have put onus for VAT liability disputes back on Tribunals - but without adequate guidance, says Toby O'Reilly
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Atkins launches first 'carb-friendly' range
Low-carb diet brand Atkins is venturing out of snack bars with what it describes as its first range of "carb-friendly" products.The new products, which are being rolled into Tesco and Boots now, include cereal, wholegrain bread mix, wheat...
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Campaign Trail: Lineker gets on his bike
Gary Lineker is up to mischief again in PepsiCo's latest on-pack campaign for its Walkers brand. Gary's Great Trips is similar to last year's Brit Trips, which encouraged consumers to collect on-pack points for discounted days out at British...
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Editor's Comment: Pringles are no more cakes than Mr Kipling French Fancies are crisps
So the Pringle is a crisp after all. And not a cake, as the P&G's lawyers had argued (see p5). Quite right, too, I say. Pringles can be described as many things - a tasty snack, a clever gimmick, an early example of premiumisation, a party...
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Hot Topic: Walkers does itself a very big favour
Never mind the actual winner - Walkers' Do Us A Flavour was a sensational PR coup, says Charlie Wright
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Builder's Breakfast 'was very complex'
Walkers has revealed that the winner of its Do Us a Flavour competition is one of the most complex crisp flavours it has ever made. More than a million consumers voted in the competition, but Builder's Breakfast won the 22% majority of votes...
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Tyrrells founder eyes export market with patriotic debut in gin
William Chase, the founder of Tyrrells, who sold his potato chips business for an estimated £40m last April to private equity firm Langholm Capital, is venturing into gin for the first time with William's - a super-premium gin with a patriotic...
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Builder’s Breakfast wins Walkers new flavour contest
Voters have crowned Builder’s Breakfast as the winner of Walkers’ brand-building ‘Do us a Flavour’ campaign.
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Walker's WPD aims to boost clout of DBC
A new company led by Iceland boss Malcolm Walker has completed its takeover of DBC Foodservice and plans to turn it into "the best service-orientated foodservice business in the UK".
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Crisps from God's own county
You can take the crisps out of Yorkshire, but you can't take the Yorkshire out of the crisps. Nicolette Allen reports on a regional business with international aspirations
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Doritos puts cheese and spice together
Doritos is launching a new crisp variant that it claims brings together two of the most popular flavours on the market.The new Flamin' Cheeseball crisp (rsp: 38p for 40g, £1.77 for 225g), a mixture of cheese and spices, is to be added to the...
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Tyrells goes super-size to win credit crunch consumers
Crisp brand Tyrrells is launching two of its variants in a 300g bag for the first time, in a bid to tap the consumer trend for eat-at-home indulgence purchases.
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Advertising: Walkers sets tone with big ad spend cut
The only crunch in the crisps category last month was the sound of budgets being squashed. PepsiCo scaled back its Walkers Crisps ad spend despite launching new super-premium brand Red Sky, spending just £2,842 on press ads for the brand’s...
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Graham replaces Pickup as new United Biscuits sales director
United Biscuits has promoted Paul Graham to sales director following the departure of Dave Pickup to Innocent Drinks. Graham was previously grocery trading director for the McVitie’s and Hula Hoops manufacturer, joining UB from Masterfoods...
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Critical Eye... on freaky french fries and pixie nutritionists
It's hard to know what's more insidious - documentaries that exploit people just about weird enough to be interesting , or those shows' attempts to position themselves as anything more constructive than a chance to point and laugh. Despite...
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Ad of the Week: Oops. Walkers does it again
A few weeks ago this column noted Walkers' use of men dressed as chillis to promote its Do Us A Flavour campaign - and the crisp king is at it again in the ad for its revamped Sensations Thai Sweet Chilli crisps. Nothing screams premium as...
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Yorkshire Crisps gets Sainsbury's listing
Yorkshire Crisps has won a deal to supply 17 Sainsbury's stores across the region. Bags of its newest variant, Henderson’s Yorkshire Sauce, and its Natural Sea Salt flavour, are now available (rsp: 80p per 50g bag). The...
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Is Walkers' Red Sky brand set for delight or warning?
Walkers is taking on the likes of Kettle and Tyrrells with its new premium brand Red Sky. But is it a smart move or a brand too far? Nick Hughes reports





