All Dairy articles – Page 224
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News
Taylor new chief at Long Clawson
Stilton producer Long Clawson Dairy has appointed Martin Taylor as chief executive. Taylor, who takes up his new role in the New Year, has held a number of senior management positions in the dairy sector, including general manager of...
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Campaign trail: Lurpak's new print and poster campaign aims to stake the brand's claims to seasonality
Lurpak's new print and poster campaign aims to stake the brand's claims to seasonality, by showing it used in a traditional Christmas lunch. Breaking at the start of next month and running for two weeks, the advertisements will...
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Ski chiefs say brand is not on a slippery slope
Lactalis-Nestlé is investing £5m in Ski to allay fears that the future of the brand is in doubt following the axing of breakfast drinking yoghurt Ski Up & Go.The product, one of the least overtly health-oriented in the sector, has been...
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In Brief: Benylin set for winter; Yazoo for tag rugby; Ready-to-eat porridge; Superfood cereal
Benylin set for winter Benylin Cold & Flu Max Strength range is getting support from an £8m marketing spend this winter. TV ads showing how the active ingredients work will be backed by outdoor advertising. Yazoo for tag...
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Müller ditches diets for healthy lifestyles
Müller is relaunching its £100m Light range in an attempt to stem falling sales as consumers turn their backs on diet yoghurts in favour of healthy options. It is ploughing £4.4m into the Müllerlight overhaul, which will involve new...
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First Milk set sights on premium cheese
First Milk has set its sights on building a premium own label cheese business out of the factories it has bought from Dairy Crest. First Milk chief exec Peter Humphreys said there were great opportunities to be found in building up...
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Milk supplies head for shortage in 2011
Milk supplies will start to run short in five years time if the exodus of dairy farmers in the UK continues. Added value milk demand will match supply by 2011, leaving not a single litre for commodity plants, according to a report...
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Arla replaces Hint Of with Half Pint format
Arla Foods is ditching its Cravendale Hint Of flavoured milk after two years and replacing it with a new half-pint brand.Arla originally launched Hint Of in a one-litre format, which it was forced to scrap after a year when sales fell...
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Dairy farmers push Raging Cow drinks
Dairy Farmers of Britain is continuing its push to get healthier drinks into kids, with plans to launch a Raging Cow range of flavoured milk and yoghurt drinks into schools and retailers next year.Originally due to hit schools this...
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Retail cheese margins 'close to record levels'
Retailers are close to making record margins out of cheese, according to a new report from the Milk Development Council. Mild Cheddar earned supermarkets a gross margin - the difference between buying in and selling costs - equivalent to...
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buyers forum
What buyers say:"Despite consumers wanting to spend more time preparing main meals and to feel good about eating better, they are still pressed for time. A ready-to-eat yoghurt saves time as a dessert, or acts as a replacement...
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In Brief: Buttercup petition; U-turn on hygiene; Wiseman will fight
Buttercup petition Tesco took delivery of a petition from Farmers for Action last week, calling for a milk price rise. It was presented by about 30 activists and a Jersey cow called Buttercup. U-turn on...
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Yomo adds veg to fruit yoghurt
An Italian dairy company has added vegetables to fruit yoghurt to boost its health credentials even further.A five-strong low fat range under the Yomo brand was on display at last month's Sial food show in Paris. It is currently...
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New Bournville heralds busy 2007 at Cadbury
Cadbury Trebor Bassett is relaunching its Bournville brand and developing a premium Double Chocolate variant of Dairy Milk to tap into the major consumer trends towards plain chocolate and indulgence.Both developments are expected to...
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NFU fires latest salvo in the milk price war
The National Farmers' Union last week kicked off its latest attempt to highlight low milk prices. It has challenged dairy farmers to stand up and be counted by submitting an invoice to the NFU for the difference between farmgate milk...
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Co-ops to ditch familiar logo from own-label packaging
Co-operative societies are ditching the iconic Co-op 'clover' on own-label packaging as part of an overhaul to tie in with the unifying fascia created this year by the Co-operative Group. Current packaging for the 3,000 products branded...
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Essential soya milk ad drive
Print ads focusing on the heart health benefits of So Good Essential soya milk break this weekend as part of a £1m marketing campaign for the brand. The press activity, which includes full colour page ads in broadsheets and food...