Personal care wholesaler DCS Central has appointed Bill Smith Coats as head of sales.

Smith Coats was head of impulse sales and Tesco business unit manager at Typhoo. Previous to this, he worked at SHS Sales & Marketing as a national account manager working with the wholesale sector.

"We are very pleased to welcome Bill to the team," said DCS founder and CEO Denys Shortt. "He brings with him a wealth of experience in our sector, but also innovative ideas for developing our sales team, and real expertise in driving sales of the principals for whom we distribute."