All Direct to consumer (DTC) articles – Page 9
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NewsHeinz teams up with Absolut to launch vodka pasta sauce
The innovation was inspired by Gigi Hadid’s spicy vodka pasta recipe, which went viral after the supermodel posted it to Instagram and TikTok in 2020
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NewsEarth & Wheat to distribute wider range of surplus food
Start-up founded on redistribution of ’wonky’ bread has announced plans to offer a broader grocery range
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NewsOnline grocer Oja wins funding from England footballer Raheem Sterling
As well as becoming an angel investor for the online supermarket, Sterling is to serve as the platform’s first brand ambassador
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NewsCaravan teams up with Oddbox to launch ‘waste-fighting’ coffee
Called Rescue Blend, the NPD comprises ‘past crop coffee’ – meaning the coffee remaining from a previous crop when a fresh harvest arrives
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NewsCBD brand Trip becomes ‘fastest-growing’ soft drink in the UK
The brand claims to hold 88% of the total CBD drinks market share
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NewsHelloFresh sales hit record highs in 2022 but shares sink as it guides for slower growth
Revenues at HelloFresh hit a new record of €7.6bn in 2022 as it shipped more than one-billion meals to customers
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NewsPleese launches trio of frozen cheesecake desserts into retail
The NPD, which is ‘not ice cream’ comprises ‘at least 35% cream cheese’, mixed with biscuit pieces and flavoured sauces
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NewsLow & no alcohol retailer DryDrinker.com opens to trade
Smaller and independent trade businesses can now trial and test its range of low & no alcohol drinks
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NewsAbel & Cole adds Foundation Earth eco-label to entire range
It claims to be the first supermarket to commit an entire range of products to the Foundation Earth label
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NewsFarmison pulls £2m crowdfunder as part of strategic rethink
DTC butcher Farmison has pulled a £2m crowdfunding raise as it puts the brakes on ambitious growth plans amid the challenging macroeconomic climate of squeezed consumer spending and surging costs.
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NewsTikTok smash cereal brand Crispy Fantasy to launch DTC operation
Crispy Fantasy ran a campaign with Zapp last year during which 2,000 free samples were added to the quick commerce player’s orders
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NewsNutritional drinks brand Exalt partners with Tottenham Hotspur
Exalt makes around half of its sales through its own website, with 30% of that revenue coming via customer subscriptions
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NewsMilk & More expands partnership with wholesaler Wholegood
The partnership will see the Müller-owned doorstep delivery service sell an extra 150 lines
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NewsBabycare startup Pura unveils Asda shelf signage made from recycled nappies
An estimated 7,220 used nappies were recycled to make the signage
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NewsJuicy Marbles secures new listings for its vegan whole cut alt meats
The brand is known for creating the world’s first plant-based marbled steak and largest piece of plant muscle ever
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NewsOddbox steps up food waste fight with multimillion-pound backing
Wonky veg delivery service Oddbox has smashed a multimillion-pound crowdfunding target to help step up its fight against food waste in the UK
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NewsRecipe box service Grubby adds carbon footprint information to recipes
The carbon impact of each dish is available online, calculated by ‘lifecycle assessment’
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NewsMilk & More teams up with reusable packaging startup Again
The partership will see Again clean packaging sold via Milk & More before selling it back to brands to be refilled and reused on the service
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NewsRiverford Organic sees profits fall after investing in people and packaging
The veg-box delivery business ramped up its marketing in a bid to grow customers after Covid-19
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NewsPlant-based brands lead the way as crowdfunders defy inflation pressure
The latest annual report by Seedrs revealed a 24% uptick in successful campaigns in the category to 97 in 2022, with businesses raising £105.1m in total, a year-on-year increase of 14%.