Emma Weinbren
Emma Weinbren is a freelance contributor to The Grocer. She was previously managing editor at The Grocer.
Contact info
- Tel:
- 01293 610488
- Email:
- emma.weinbren@thegrocer.co.uk
Category ReportA new dawn for gut health: trends in functional foods 2025
As the message goes mainstream, brands are scrabbling to play up their gut health credentials. Which ones are cutting through?
Category ReportPasta changes shape: trends in pasta & sauce 2025
Shoppers are looking beyond spaghetti and fusilli to new varieties of pasta, as well as new sauces inspired by world cuisines
Category ReportRefillable revolution: trends in personal care 2025
Personal care brands are cutting plastic use by switching lines to refillable packaging. So, are single-use formats’ days numbered?
Analysis & FeaturesMeet the local ice cream innovators causing a stir
As more Brits opt for summer holidays on home shores, local ice cream specialists are responding with imaginative flavours, innovation and passion
Category ReportHow functional can dairy get?
Today’s shoppers want enhanced benefits from their food and drink – and suppliers say dairy is perfectly positioned to take advantage
Analysis & FeaturesCan plant-based dairy avoid the fate of alt-meat?
As meat alternatives battle shopper misgivings around taste and processing levels, plant-based milks and yoghurts are continuing to gain ground
Category ReportThe next gen tea drinker: trends in hot beverages 2025
Tea is outperforming coffee thanks to younger Brits choosing hip brews that offer ‘clean’ caffeine and functional herbal infusions
Category ReportBlack gold: trends in hot beverages 2025
Coffee bean prices have hit record highs as the result of climate change around the globe. How is that affecting Brits’ thirst for coffee?
Analysis & FeaturesHow sustainable packaging is undergoing a style makeover
From whisky to deodorant, a new wave of brands are proving that recycled, refillable, and responsible products can still be stylish — and sell
Analysis & FeaturesHow pay and benefits stack up at the supermarkets
We look at how wage levels at Tesco, Sainsbury’s, Morrisons, Asda, Aldi, Lidl, M&S and Iceland compare
Category ReportThe self care shake-up: trends in OTC remedies 2025
Great news for OTC brands: the new NHS 10-year plan puts self care at its core. How can they make the most of the opportunity?
Category ReportBeautiful inside and out: trends in healthcare & supplements 2025
Move over, multivitamins. Pills claiming to boost beauty regimes are stealing the limelight. Which ones deliver what they promise?
Comment & OpinionCan ‘Nike of food’ Calo’s healthy delivered meals make an impact in the UK?
Calo has raised $64m, with its offer targeting cash-rich, time-poor consumers
Analysis & FeaturesMatcha mania: how big can the trend get?
Once the preserve of samurai rituals, vivid green tea matcha is being hailed as the ‘new coffee’. But as demand soars global supply is struggling to keep up
Comment & OpinionAlcohol regulation plans feel heavy handed, especially as consumption falls
The booze industry is already facing a litany of costs, from EPR to duty changes and Trump’s tariffs
NewsMedia Bites 13 June: US-UK trade deal, Tesco and Dubai chocolate
Top story is news of an imminent UK-US trade deal that will allow more imported beef and ethanol
InterviewsGrowUp CEO Mike Hedges on the future of vertical farming
While other vertical farms have struggled, GrowUp’s CEO has built a team he believes has the potential to grow and sell its ‘best-tasting’ salad leaves globally
NewsMedia Bites 23 May: Matthew Barnes, M&S cyberattack, Klarna
The shock departure of Tesco UK CEO Matthew Barnes is the top story in the nationals
Category ReportDeli-volution: trends in deli 2025
As some mults have axed deli counters, others still view them as vital back-of-store draws. What does this mean for deli suppliers?
NewsDualit and Lavazza rapped by ASA over compostable claims
Both brands ran ads which did not specify their products could only be processed through industrial facilities