Emma Weinbren
Emma Weinbren is managing editor at The Grocer.
As second-in-command to the editor, Emma is responsible for the day-to-day running of The Grocer in print and leads The Grocer's features desk.
Emma won the PPA New Talent Award for New Section Editor of the Year in 2016.
Prior to joining The Grocer in 2016, Emma was deputy and features editor at Chemist+Druggist, a weekly magazine and website for UK pharmacists.
Follow Emma on Twitter: @EmmaWeinbren
Contact info
- Tel:
- 01293 610488
- Email:
- emma.weinbren@thegrocer.co.uk
The Big InterviewSebastian Munden interview: the Unilever ‘mini CEO’
Sebastian Munden talks vegan Baconnaise, smelly teens and green ads – and how all this work is connected by purpose
- Analysis & Features
Salary survey: how Covid is shaping salaries in sales, marketing and NPD
Salaries in sales, marketing and NPD have remained stagnant while teams work longer hours
- Category Report
Morning dilemma: cereals category report 2021
Brits have been torn between indulgent and healthy breakfasts as they’ve battled lockdown fatigue. What’s the long-term outlook?
- Analysis & Features
How Asda created its vegan butcher’s counter
In a month of vegan innovation, Asda has gone all-out with a vegan butcher’s counter at its Watford store. Selling mock lamb, charcuterie and more, can this new concept tempt shoppers?
- News
GroceryAid to host diversity and inclusion event in October
D&I in Grocery Live will take place on 14 October at Wembley Stadium
- Analysis & Features
13 trends that have defined Veganuary innovation
From cheesy pizzas to chocolate desserts, vegan innovation has managed to prosper despite the pandemic. And this year, plant-based comfort food has proven a favourite.
- Comment & Opinion
Highlights from The Grocer Top Products 2020 – from tea to Viennetta
After a year like no other, we’ve published a Top Products Survey like no other. Here’s some highlights
- News
Personal care sales go down the toilet as Brits focus on germs
Cosmetics was the fastest falling category in grocery in 2020
- Reports
Cereals: Top Products report 2020
During lockdown sales of cereal surged, but a dichotomy between health and indulgence has emerged
- Analysis & Features
A moveable feast: Christmas food trends for 2020
Christmas has been surrounded by uncertainty, but that hasn’t stopped supermarkets pulling out all the stops in food and drink
- Category Report
Pigging out: savoury pastries category report 2020
High street sausage rolls are off the menu again. So shoppers are bringing their favourite porky snacks indoors. Who’s cashing in?
- Comment & Opinion
Unilever’s plant-based aim is harder than it looks
Ambitious plans are afoot to sell €1bn worth of meat and dairy alternatives over the next five to seven years
- Promotional Feature
Culinary confidence, health perceptions and local sourcing: 10 charts explaining UK attitudes to meat
Brits are still eating red meat regularly, but they are choosy – looking for local sourcing, affordability, grass-fed diets and high animal welfare standards
- News
The Co-op wins Business Initiative of the Year for plan to tackle shopworker abuse
Co-op’s Safer Colleagues Safer Communities campaign has won The Grocer Gold Award
- Category Report
As cheap as chips: pasta category report 2020
In spring, panic-buying Brits were paying over the odds for their pasta fix. Now retailers are piling on the pressure to lower prices
- Comment & Opinion
Christmas won’t be normal, but festive sales will likely go beyond the basics
The festive season is shaping up to be very different from what we wanted – but retailers clearly still have confidence
- Promotional Feature
Daily sanitising, quality concerns and age splits: 10 charts explaining UK attitudes to hygiene
The pandemic has driven up demand for hand sanitiser. So how much are shoppers buying, how often do they use it, and how much will they pay?
- The Big Interview
Big interview: Capri-Sun boss Roland Weening on sugar, recycling and an unexpected pandemic boost
Group CEO Roland Weening is looking to change the perception of Capri-Sun as a sugary drink in unrecyclable packaging
- Promotional Feature
Changing tastes, local sourcing and health credentials: 10 charts explaining UK attitudes to plant-based
Sustainability and animal welfare are key reasons for purchase of plant-based milks, but taste has emerged as a crucial driving factor
- Comment & Opinion
Shopworkers are paying a high price for face mask enforcement
Staff are being asked to take ’reasonable steps – but are also facing surging levels of abuse
