Tesco wins Britain’s Favourite Supermarket for 11th year – and beats Asda on price perception for the first time

Tesco store sign

Tesco made it 11 straight wins as Britain’s favourite supermarket and delivered a bruising blow to rival Asda in the process

Tesco made it 11 straight wins as Britain’s favourite supermarket and delivered a bruising blow to rival Asda in the process.

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