Haribo will increase production at its West Yorkshire facility after soaring demand for its sweets boosted US exports.
The UK-based sweet manufacturer will create 50 new jobs at its Castleford factory, which from 2020 will handle exports to the US market.
Recruitment will start in July, with roles varying from engineering to production and packaging.
“This is great news for our team, for our region and for UK manufacturing,” managing director Jon Hughes said.
“Our manufacturing excellence and ability to deliver top quality products, both traditional treats alongside new and exciting innovations developed specifically for US consumers, will be showcased globally and this will continue to support the brand’s growth in the UK and overseas.”
Haribo invested in the Castleford site back in 2013, aiming to “bolster” UK manufacturing capabilities and increase R&D and export potential.
The family-owned business currently operates two UK factories, employing over 720 people.