All Fresh produce articles – Page 129
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Acid Test: Southern Comfort Lemonade And Lime
Company: Bacardi Brown-Forman Brands Rsp: £1.59 per 250ml can Market size: £199m The competition: Smirnoff Vodka & Schweppes tonic, Morgan's Spiced & Cola, Bulleit Bourbon & Cola
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Florette pushes freshness in TV ad aimed at women
Florette is to highlight the 'fresh-er-ness' of its salad leaves in a £2m 'crisp to the bottom of the bag' summer ad campaign.
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NewsAd of the Week: Starburst’s smooth devil has its way with your memories
Sometimes it can be hard to let go to move on and grow as a person. Or, you know, as a brand of brightly coloured fruit chews.
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Dried fruit sales boosted by recession
Dried fruit consumption is growing as it becomes seen as a convenient and economical food during the recession.
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Greyfriars to boost mushroom output with £4.5m facility
Vegetable supplier Greyfriars is planning to create Europe's most advanced mushroom facility.It has submitted plans to Harrogate Borough Council for a £4.5m, 7,000 sq m mushroom farm at its site in Wath, North Yorkshire. The...
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Superhero will sell blackcurrants to kids
Schoolkids are being urged to design a superhero as part of a new drive to raise awareness of blackcurrants.The Blackcurrant Foundation drew up the plan to encourage 75,000 five to seven-year olds to 'eat a rainbow' by adding a piece of...
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In Season: Picota cherries
Spanish Picota cherries hit the shelves this week and producers are hoping to entice consumers by presenting them as an affordable alternative to the English crop. The Picota cherry season kicks off 10 days earlier this year than last, with...
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Mackie's diversifies into premium crisps
Ice-cream brand Mackie's of Scotland has ventured out of frozen to launch a range of premium crisps. Mackie's will produce the crisps in partnership with potato grower Taypack and they will be officially launched at the Royal Highland Show...
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Eureka! UK gets seed-free lemons
Seedless lemons will be widely available in UK retailers and the foodservice market this year following a successful trial.Redbridge Worldfresh debuted Eureka SL lemons this month. They are sourced from South African producer Sundays River...
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Shoppers turn to turnips in the recession
Consumers are voting with their wallets and opting for cheaper fruit and vegetables.Sales of expensive tropical fruits such as pineapples, mangoes and melons have fallen 5.5% to £319m, with volumes slumping 9.7% [TNS 52w/e 22 March]....
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French fruit growers count on Wimbledon to serve up PR boost
French summer fruit producers are targeting next week’s Wimbledon tennis championships to kick off a UK marketing push.
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Added-value packs help Nisa-Today's boost fruit and veg
An initiative by Nisa-Today's to promote fresh produce has increased sales by 25% over the past year, the company claims.Since it was launched in May 2008, the Fresh For Less everyday low pricing initiative and added-value packs had boosted...
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Yumberry complains of name taken in vain
The distributor of Yumberry juice drinks has claimed rival producers are infringing on its trademark by mistakenly calling yang-mei fruit yumberries.
Yumberry is a registered trademark for juices and drinks marketed by YumberryUK, which uses… -
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Tesco gives hard sell to Thailand produce
Tesco has kicked off a two-week promotion of Thai fruit and veg.The push was launched at its West Cromwell Street store in London by chairman David Reid, accompanied by the Thai ambassador, representatives of the Thai commerce ministry and...
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Heavy promotions harm profits on Jersey Royals
Supermarkets have promoted Jersey Royal potatoes so heavily this season that neither retailers nor suppliers have made the profits expected of the premium crop, industry sources claim. Most of the major multiples have discounted the potatoes...
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New Heinz advert has nostalgic twist
Heinz is playing on shoppers' nostalgia in a £2m TV campaign that claims its tomato ketchup is 'irreplaceable'.
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OFF's intensive orchards boost organic apple crop
Organic Farm Foods has launched a new planting project that it claims will slash the cost of English organic apples.The shelf price of OFF's organic apples is set to fall 20% to £1.99 a bag as a result of the project, making them much more...
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Napolina's pulses help home cooks
Italian canned tomato supplier Napolina is launching a range of pulses to capitalise on growing consumer interest in scratch cooking.Making its debut into retail canned pulses, Napolina is launching chickpeas, butter beans, red kidney beans...
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Japan boom in factory veg
‘Plant factories’ are being developed in Japan to grow lettuces and green leaves at all times of the year in a climate-controlled and sterile environment.