Joanna Blythman
Joanna Blythman is a food journalist and author of Swallow This.
Comment & OpinionForget the Eatwell Guide: Nourishment Table is far superior
This refreshing model leaves the UK Eatwell Guide and the US Healthy Eating Pyramid looking as relevant as yesterday’s discarded sweetie wrappers, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionLabour’s idea of food security is a larder full of junk food
Food policy in Whitehall has been dictated by technocratic corporates for years, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionM&S Oxford Street demolition will be a huge blunder
Orchard House is a handsome 1929 stone building – I’ll bet whatever replaces it will be utilitarian and architecturally meritless, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionLabour’s disregard for farmers makes my blood run cold
This government pursues a technocratic globalist agenda over small farms, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionWhy isn’t affordable, nutritious food a priority for Starmer?
Tackling the rising cost of food doesn’t come over as a priority for the government, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionBusiness rates relief is welcome, but high streets need a new culture
Reviving our high streets will take more than financial tweaks – but there are plenty of ideas around the country, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionSupermarkets have groomed us to accept subpar fruit & veg
We’ve been groomed to accept watery cultivars and produce where any biodiverse trait or breath of seasonality has been edited out, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionLabour’s solar farm push will rob UK of fertile farmland
The UK is just 61% self-sufficient in all foods, yet politicians are alarmingly relaxed about reducing food security further, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionThe UK spud offer is sorely lacking in variety and taste
The range of potatoes in supermarkets seems to have shrunk in terms of diversity, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionStockpiling food for hypothetical crises? No thanks
Mental health has nose-dived in this country thanks to fear ‘nudging’ from government, says Joanna Blythman, food journalist and author of Swallow This
Comment & Opinion‘Food futurologists’ are way off base with vegan trend predictions
Just a year from now, Sainsbury’s futurologists envision a typical family sitting down to a bank holiday vegan meal, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionAs trust in digital systems plummets, cash is back
In 2022 cash use grew for the first time in a decade, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionFinally, France moves to ban ‘meaty’ names in plant-based
In three months’ time, France will follow South Africa and Italy in banning the use of ‘meaty’ terminology to describe plant-based products, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionUK farmers should follow their European peers and protest
Thousands of miles apart, angry farmers feel trapped in a system that crushes them, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionSupermarket veg is over-packaged and over-travelled. No wonder Brits turn away
Only 33% of adults get their 5 a day – and I suspect fruit is disproportionately represented, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionGenetically modified foods must come with a warning
The FSA’s approach rides roughshod over what consumers want, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionTony Blair’s call to tax junk food is more food illiteracy
Blair’s paternalistic solution to Britain’s bulging waistband is typical of prosperous liberals, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionSharon White’s tenure proves the need for food retail experience
I am no admirer of supermarkets, but many of the people who run them are notably competent because they are steeped in the grocery trade, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionRail strikes should inspire us to protect jobs in supermarkets too
Replacing people with machines lets retailers reduce their wage bill and harvest data on customers’ shopping behaviour, says Joanna Blythman, food journalist and author of Swallow This
Comment & OpinionCell meat is a hard sell. I hope Brits reject it
While Brits might initially embrace fleeting food fashions, at the end of the day our food instincts are sound, says Joanna Blythman, food journalist and author of Swallow This