Archive of all Kraft-Heinz articles – Page 14
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NewsKraft Heinz puckers up for 'emotional' Love Soup campaign
Kraft Heinz is set to spend £10.6m to drive ‘category reappraisal and emotional engagement’ in canned soup
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Comment & OpinionHeinz gets Adland archetypes to bang on a can
Heinz’s new ad is almost a great idea
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NewsHeinz Beanz unveils 'rhythmic' #CanSong TV advert
A new TV advert for Heinz Beanz is set to make its debut this weekend, as part of a £4m media investment by owner Kraft Heinz
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NewsRafael Oliveira takes over as Kraft Heinz UK & Ireland MD
The role has been held by president of Kraft Heinz Europe Matt Hill on an interim basis since March
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NewsProfits surge at Kraft Heinz but organic sales fall back
Adjusted EBITDA increased 23.1% in the second quarter at recently merged Kraft Heinz despite a dip in organic net sales as integration cost savings kicked in.
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NewsIs Britain falling out of love with Heinz Beanz?
Shoppers are turning their backs on Heinz’s iconic beans and soups, hitting the brand’s UK sales and profits
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NewsKraft Heinz spices up canned with Creationz
Heinz Creationz, launched on 15 July, comprises Mexican Beanz, Veg Chilli Beanz, Curry Lentils and Tagine Chickpeas
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Analysis & FeaturesOC&C Global 50: The 3G Capital/Berkshire Hathaway model
The relentless focus on the bottom line of 3G Capital and Berkshire Hathaway-owned fmcg giants is become increasingly influential in an industry struggling for volume growth.
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NewsHeinz Duo Pots sign up Scooby-Doo and DC Super Friends
Kraft Heinz is set to introduce more well-known children’s characters to its Heinz Duo Pots pasta range
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Comment & OpinionHeinz sauces spot looks good but is light on inspiration
Heinz is marking summer with a big push for its sauces range
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NewsHeinz unveils 'magic' sauces ad campaign for BBQ season
TV ad will mark the first small screen outing of Yellow Mustard
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NewsWarburtons leads Brit ranks in Kantar's 2016 Brand Footprint
British brands continue to outperform foreign counterparts in UK in consumer affections
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NewsWeightWatchers from Heinz makes food the 'hero' in packaging revamp
The new look features larger imagery to showcase the dishes
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NewsHeinz adds Peri Peri and Smoked Bacon to flavoured Beanz
The latest flavours joining the BBQ, Curry and Fiery Chilli on shelves
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NewsKraft Heinz UK and Ireland MD Jan Kruise exits
Kruise worked at Heinz for 13 years before stepping into the managing director role
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NewsHeinz Big Soup launches TalkSport partnership
The partnership will involve four weekly challenges for listeners
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Analysis & FeaturesHeinz Tagine Chickpeas: acid test
Heinz is offering this alternative to consumers in search of innovative meal ideas
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NewsHeinz Beanz and sauces growth makes up for sagging soup sales
Heinz Beanz and sauces both saw strong growth in the UK last year to help boost profit margins and negate the impact of a sharp drop in soup sales.
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InterviewsJan Kruise: Heinz doesn't just mean cutz
UK & Ireland MD Jan Kruise is full of beans over the change in emphasis at Heinz, and insists it’s working
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NewsHeinz agrees to stop calling baby Biscotti ‘healthy’ in ASA deal
The supplier and the ASA reached an informal agreement after a complaint by the Children’s Food Campaign