Sainsbury’s has made a short film called ‘Wagging Larry and The Bone Chasers’ to advertise its new range of dog Christmas jumpers.

The 53-second film features a range of dogs wearing the items while performing in a band playing a jazz version of jingle bells. The film was shot by Gravity Road, Sainsbury’s retained digital content agency, using trained performing dogs and puppeteers.

The film is being promoted on social media through the Tu facebook page and Sainsbury’s Youtube.