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Fruit cider specialist Brothers Cider is launching its first mainstream purely apple cider. Bittersweet Apple Cider (rsp: £1.70-80) rolls into Morrisons this week, followed by other multiples later this spring. A pure apple flavour marks...
Sainsbury's and Morrisons have been praised for their support for English apples and pears after the supermarkets increased their share of retail sales. Sainsbury's massively overtrades on English top fruit and upped its share from 24.5% in...
Morrisons has produced a film that follows its apples from orchard to its shelves in a bid to highlight its credentials for offering UK-sourced fruit and vegetables.
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