Own-label household and personal care giant McBride has announced chief executive Chris Bull is standing down with immediate effect.

He is to be replaced by Rik de Vos, currently global general manager for flexible foam at Belgian company Recticel. De Vos will start in the first quarter of 2015, with McBride chairman Iain Napier leading in the interim.

Bull is to make himself available to ensure an “orderly handover.”

McBride’s sales fell 2.3% to £744.2m in the year to June, with pre-tax profit down 27% . In June, it announced a cost-cutting programme to save £12m a year. A spokesman said the restructuring would ­continue as planned.