Bestway Wholesale has appointed Charles Abraham as foodservice director, as the business looks to accelerate its growth across catering, foodservice and the on-trade markets.
He brings extensive senior leadership experience across the foodservice and wider food and hospitality industries to the business, having previously delivered growth and transformation in commercial, operational and strategy roles.
Most recently, Abraham worked with catering and hospitality company Gate Gourmet, supporting growth and operational change in the UK.
Before that he worked for Sodexo as director of foodservices, where he was responsible for the food strategy and transformation programme in the UK and Ireland business.
“I am delighted to join Bestway and excited by the opportunity to grow and develop the foodservice wholesale business, and after 30 years working in foodservice and hospitality, I understand the needs of the customer, which is even more critical in these challenging times for the industry,” said Abraham.
Bestway Wholesale MD Dawood Pervez said: “We are delighted to welcome Charles to the Bestway team. His leadership and extensive industry knowledge will ensure we deliver greater value, insight, and strategic support to our catering customers nationwide.”
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