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Boost founder Simon Gray launches budget-friendly functional soft drink
By Aidan Fortune2026-03-11T11:30:00
Cans in Apple & Elderflower, Black Cherry and Mango & Passionfruit will roll out from 30 March
The founder of Boost Drinks has launched a soft drink seeking to “bring functional cues into the mainstream without compromising on taste, affordability or scale”.
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