Duncan Farms has announced a major expansion of its partnership with Co-op.
The family-owned Scottish producer said it would supply Duncan’s Eggs to 152 stores across Scotland, marking a substantial increase from its current 23-store listing.
As part of the expansion, 132 Co-op stores will also stock Duncan’s Eggs Organic Free Range eggs, a development touted as a Co-op exclusive.
The retailer will now offer a mix of the brand’s core Free Range and Organic Free Range products, widening access to Scottish-produced eggs that prioritise traceability and animal welfare.
Rachael Duncan, owner of Duncan Farms, said the extended listing demonstrated rising consumer demand for the brand’s eggs.
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“We’re excited to be reaching more shoppers who are looking for traceable, nutritious Scottish free-range eggs,” she said, adding the launch of the organic line with Co-op represented an important next step for the business.
The organic eggs are produced in line with certified organic standards at a small number of selected free-range farms in Aberdeenshire and Moray.
All Duncan’s Eggs feature full traceability back to the farm of origin through the company’s egg-tracking system. The expanded organic offering reinforced Duncan Farms’ commitment to transparency and higher-welfare farming practices, the business said.
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“As a member-owned retailer, we’re committed to backing British farming, supporting local producers and offering our customers high-quality, ethical choices,” said Katie Schofield, senior buying manager, Local at Co-op.
“Duncan’s Eggs share our focus on transparency, animal welfare and doing the right thing for communities, so we’re proud to bring both their free-range and exclusive organic range to even more Co-op stores across the UK.”
She added: “This expansion strengthens our commitment to offering great-tasting, responsibly sourced Scottish produce to our members and customers.”
The expanded listings are expected to begin rolling out from 10 February.
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