German pretzel chain Ditsch eyes hole in UK market with WorldBake deal

pretzel burger Ditsch

WorldBake’s team will transfer to a new company set up by Ditsch to take on WorldBake’s assets, client list and staff by the end of October

German pretzel chain Ditsch has taken a foothold in the British market, announcing it will acquire longtime UK partner WorldBake to “position pretzels as a versatile, on-trend snack” in the UK and Ireland

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