Glenfiddich works to build style and substance with younger

Tim Palmer The fist shots in a campaign designed to revitalise the UK malt whisky market have been fired by William Grant. It is spending £1.5m on pre-Christmas press and poster advertising for its brand leader Glenfiddich, which began this week....

 

Already have an account? Sign in here

You’ve used up your article allowance

Sign up to read more stories for free

Register now