Innovation in quick meals is at the forefront in France this spring where Matines has launched a new concept of omelette kits under its Les Idées Malines brand. Two varieties are available Omelette Paysanne and Omelette Provençale. The pack comprises six eggs and a jar of omelette preparation, enabling the consumer to make an omelette in five minutes.
Also new in France is Dés de Thon from Saupiquet tuna cubes packaged in pouches. Marketed under Les Idées Créatives brand, this product is said to be ideal in salads and easy to use. Dés de Thon comes in three varieties, including natural, with lemon and with extra virgin olive oil.
Back in the United States, ConAgra Grocery Products has rolled out Homestyle Bakes, a new range of shelf-stable, meat-based meals. The company claims the range is the only packaged, ambient meal that includes meat. The range includes Creamy Chicken and Biscuits, Creamy Turkey and Stuffing, Beef Stew and Biscuits, Beef Chili with Beans, New Cheesy Ham & Hashbrowns, New Italian Pasta with Meatballs & Garlic Bread, New Country Chicken, Mashed Potatoes and Biscuits, and New Chicken & Dumplings. The meals take five minutes to prepare and 25 minutes to bake.
Convenience has also reached the clubbing scene in France where trendy new drinks are the order of the day (or night). Perrier Fluo from Perrier-Vittel is a new range of flavoured sparkling water. Fluo comes in three varieties Cerise Gingembre (cherry and ginger), Menthe Poivrée (peppermint), and Citron Genièvre (lemon and Juniper berries). The drink comes in a PET bottle with a flashy bright sleeve which reacts to the light and becomes fluorescent in nightclubs.
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