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Mid-Strength prospects ‘limited’, says Magners
By Robyn Lewis2008-08-23T00:00:00
Magners UK boss John Holberry has admitted he is “not as convinced” the new Magners Mid-Strength cider, launched at the end of last week, will be as successful as recent more mainstream launches. Brand-owner the C&C Group will introduce the 2.3% abv...
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