Nomad Foods has appointed former Ornua Foods UK & Europe MD Simon Ball as its UK & Ireland president.
Ball will join the business from 23 March and become a member of the executive team, reporting into CEO Dominic Brisby.
The ”distinguished and highly experienced senior business leader” will assume responsibility for leading Nomad Foods’ UK & Ireland brand portfolio, which includes Birds Eye, Aunt Bessie’s and Goodfella’s.
“I’m delighted to be joining Nomad Foods at such an important moment for the business,” Ball said. “With market-leading brands and strong foundations to build from, there is tremendous potential ahead.
“I look forward to working with the team to help accelerate the progress already underway and ensure our brands continue to deliver exceptional value for consumers and customers across the UK & Ireland.”
Read more: Ornua Foods UK & Europe appoints new managing director
Ball joins the business from Ornua, where he sat on its global leadership team and oversaw significant commercial and operational transformation. He has also held senior roles at Greencore, M&S, IPL and William Jackson Food Group.
“Simon brings a wealth of commercial expertise, strategic clarity, and leadership strength to our UK and Ireland business,” Brisby said. “His track record of driving growth, leading complex teams and delivering sustainable performance makes him the right leader for this next chapter.”
He added: “In particular, Simon’s leadership will support our commitment to strengthening our commercial foundations, improving focus and agility, and unlocking meaningful value creation opportunities that lie ahead.
“I’m delighted to welcome him to Nomad Foods and to my executive team.”
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