Oriental food specialist Blue Dragon has added two new varieties, Green Tea Rice Noodles and Fine Brown Rice Noodles, to its noodles range.
Green Tea Rice Noodles, flavoured with green tea, has been designed to add colour and interest to Oriental or Thai dishes.
And the Fine Brown Rice Noodles respond to the growing popularity of the Glycaemic Index diet, which puts a focus on foods containing slow-
release carbohydrates such as brown rice.
Both new products will retail at 99p for a 250g pack. Blue Dragon’s Oriental category marketing manager, Emma Hampson, said: “Rice noodles have been growing in popularity with the increased appeal of Thai dishes.
“As Oriental cuisine has grown in popularity so we have looked to increase our noodle offering with the aim of accommodating different consumer needs and to add interest and excitement to what is, in essence, the perfect convenience food.”
Green Tea Rice Noodles, flavoured with green tea, has been designed to add colour and interest to Oriental or Thai dishes.
And the Fine Brown Rice Noodles respond to the growing popularity of the Glycaemic Index diet, which puts a focus on foods containing slow-
release carbohydrates such as brown rice.
Both new products will retail at 99p for a 250g pack. Blue Dragon’s Oriental category marketing manager, Emma Hampson, said: “Rice noodles have been growing in popularity with the increased appeal of Thai dishes.
“As Oriental cuisine has grown in popularity so we have looked to increase our noodle offering with the aim of accommodating different consumer needs and to add interest and excitement to what is, in essence, the perfect convenience food.”
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