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Waitrose launches dedicated wellbeing bays in 'supermarket first’
By Cara Houlton2026-09-03T10:12:00
Source: Waitrose
The bays contain over 40 products from nine ‘trend-led’ brands across categories including collagen, creatine, hydration, protein and gut health
Waitrose has claimed a UK supermarket first by launching dedicated Wellbeing Bays across 52 shops, online, and via on-demand grocery.
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