Abel & Cole has introduced home compostable bags for its herbs in response to increasing customer demand for more sustainable packaging.
The organic food delivery service has launched the home-compostable bags to replace 60,000 plastic bags of herbs from its supplier Turf Croft Herbs.
The zipper bags are supplied by TIPA and are designed to protect the shelf-life of the herbs while decomposing like organic waste under optimal compost conditions. They are claimed to perform like conventional plastic bags but decompose back into the soil with no toxic residue left behind.
“Since the business started over 30 years ago we’ve always tried to keep our packaging innovative and considered, looking at its sourcing, performance and ease of disposal by our customers, but finding a suitable packaging solution for loose produce such as our herbs has until now proven challenging,” said Stef Sahmel, head of sustainability at Abel & Cole. “With TIPA, however, we’ve found something robust and moisture-retentive, keeping our herbs in fantastic condition and reducing food waste, with a material that our customers can compost at home.”
Daphna Nissenbaum, CEO and co-founder of TIPA, said: “UK consumers depend on leading retailers like Abel & Cole, whose support for low-waste packaging solutions has encouraged organic produce suppliers to choose truly circular solutions like compostable packaging. Abel & Cole has enabled their customers to choose sustainable options that support healthy ecosystems, which we depend on for nutritious organic fruit and vegetables.”
The move follows the direct-to-consumer business swapping single-use plastic from a range of its pantry products for reusable and returnable pots in a trial launched in January.
No comments yet