Bakkavor has linked with the Prince’s Trust to give children a taste of the food industry.
Bakkavor, whose customers include Tesco, Marks & Spencer, Sainsbury’s Waitrose, Asda and Morrisons, signed a four-year partnership with the youth charity that supports 13-30-year-olds who are unemployed and those struggling at school and at risk of exclusion.
The partnership will facilitate the hosting of a series of “world of work” tours across Bakkavor’s sites. The tours will give the pupils first-hand experience of working in the food industry and Bakkavor volunteers will mentor young people.
Agust Gudmundsson, Bakkavor chief executive, said the company was “passionate” about being involved with a programme that focuses on youth engagement and employability.
“As a leading provider of fresh prepared foods, we believe we should play a role in supporting young people with their futures and our participation will give young people a flavour of life at Bakkavor and what it is like to work in the food industry.
“Initiatives such as these help inspire today’s youth to become tomorrow’s industry leaders,” he said.
The Prince’s Trust said it had helped more than 11,000 young people through is “xl” programme, which is run in schools across the UK.
Will Bywater, the charity’s corporate partnership executive, said: “It’s with thanks to companies like Bakkavor, that we are able to continue our work and go on to help thousands more develop self-esteem and the skills needed for the future.”