Tuesday 29 September at 5pm
Laurent-Perrier UK is to drop the still wine distribution arm of its UK business in a bid to focus on the buoyant Champagne category.
The company represents brands such as Marqu s de Riscal, Trinity Hill and Thorn-Clarke in the UK but...
Champagne Perrier-Jou t is hoping to take on Dom P rignon in the UK with an ambitious repositioning strategy and new packaging.
Pernod-Ricard, which acquired the brand when it bought rival Allied Domecq in 2005, said a new marketing drive...
Strategic brands drive Perrier Jouët
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