Akashi-Tai Sake Brewery is tapping growing enthusiasm for Japanese drinks with the launch of its plum-based sake.
The Japanese company will present Shiraume Umeshu, rsp £11.99, to British retailers for listings this week . The spirit is made by preserving Japanese ume plums in sake and has an abv of 15%.
"We have seen increased demand for Japanese drinks, sparked by the Japanese restaurant scene," said a spokeswoman. " Consumers are keen to experiment at home, especially with cocktails."
The Japanese company will present Shiraume Umeshu, rsp £11.99, to British retailers for listings this week . The spirit is made by preserving Japanese ume plums in sake and has an abv of 15%.
"We have seen increased demand for Japanese drinks, sparked by the Japanese restaurant scene," said a spokeswoman. " Consumers are keen to experiment at home, especially with cocktails."
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